In 2014, brandHAWAII was asked come to on board with the 'Ohina Short Film Showcase and help rebrand the organization in order to commemorate the fifteenth anniversary of the founding of this event.

brandHAWAII joined the Board of Directors to help organize and execute the annual event showcasing Hawai'i's local film community.  Starting by creating a new mark and fresh new collateral, we moved on to a large scale poster campaign, origami inspired sponsorship packets, promotional stickers, tshirts and hats, an updated website and ramped up social media presence, as well as a 52-page perfect bound guidebook that brandHAWAII partnered with Abstract Magazine to help outline the history 'Ohina through varied story-telling.

The result was outstanding: the 2015 event saw a record turnout, nearly double in the amount of sponsors that helped finance the organization and the event, and an unprecedented response to the company’s mission, and excitement for future years to come. 


 
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